The Numbers Game

by TV Watch on December 5, 2011

The Wall Street Journal is out with some updated Nielsen Ratings heading into the holiday season.  “The TV-ratings giant now estimates the number of children ages 2 to 11 that watched traditional television channels at any given minute this TV season through Nov. 19 fell 2.9% when compared with last fall,” according to the paper.  “A drop in children watching traditional TV channels comes as the number of all people under 35 years old watching TV channels continues to decline, but time spent at the TV using videogame consoles skyrockets, according to the corrected year-to-year figures provided by Nielsen to the Journal.”

There are more options than ever when it comes to kids and entertainment.  While these numbers decreased slightly, another stat that is confirmed regularly is that the number of TV’s in the bedroom is increasing. According to Nielsen, the average number of TV sets per household is three – an increase of one TV over the last ten years. Fifty-two percent of kids have a TV set in their room, according to the Kaiser Foundation.

So, keep a few options in mind.  One, take the TV out of the bedroom for ultimate control.  Two, set the parental controls on the televisions in children’s rooms.  Setting the parental controls on those TV’s is an easy way to maintain control.  Find a number of other helpful tips in our Parent-To-Parent initiative.

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